Fitness Marketing, Drugs & Taking Responsbility for Your Body

Changing the look and shape of your body is something that is completely within your control to do. But you first have to admit that it is your responsibility to get it done. And this admission of responsibility is the hard part.

It is much easier to blame your shortcomings on someone or something else other than yourself.

Fitness marketers know that you would rather not take responsibility for your body and will gladly sell you a story about how “it’s not your fault” that you’re gaining fat or haven’t gained much muscle. Then once they’ve convinced you of this they promptly sell you the ‘secret’ solution to your fitness problem.

The reality is that you are 100% responsible for the look and shape of your body. Eating and working out are completely within your control. Admitting this to yourself is the first step to actually getting the body and life you want.

In this podcast we expose how fitness ad’s and marketing campaigns are designed, how most of the ‘models’ you see are chemically enhanced, and how you’re being sold a story of “impossibility”.

John

 

 Fitness Marketing Drugs and Taking Responsibility For Your Body [84:05m]: Play Now | Play in Popup | Download

1. 

   Ty says:

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   You’re so right. No one wants to take responsibility for themselves these days. People don’t have the courage to admit It’s all their fault.

   It’s easy to cling to an idea that removes the pain from us. Taking responsibility is about facing up to the truth and then taking action to make changes.

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2. 

   Doug says:

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   So I am somewhat behind in my listening to the podcasts, but I listened to this tape today, Jan 9th, and this was done in Nov. You just say Eat Less. Period. mmmmmmmm and here you are 30 pounds lighter. I wonder if people will listen now. HAHAHA

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